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The Lowly Eyebrow Pencil



The eyebrow pencil


Just a short post after some very heavy weeks.

I recently went into the pharmacy looking for an eyebrow pencil - the kind of thing you would use if you wanted to fill in sparse eyebrows. I do have sparse eyebrows and eyebrow pencil is my friend.

The first product I was shown was about $9. I immediately said that was the wrong kind of eyebrow pencil for me.
The assistant next suggested that I could use eye shadow to "powder in" my eyebrows. Price $6.
I felt I needed to clarify what exactly I needed, some black/dark brown thing I could use to pencil in my eyebrows (like maybe a 6B pencil, but for eyebrows. Would 6B even work?).  She then showed me something else that said "Eyebrow pencil" on the side. It was about 3/4 the length of a pencil and 1/2 the width and the other end of the pencil had a little brush attachment so you could brush your brows after you pencil them in. At $4 it was still too much for me.
Finally I saw what I was looking for, regular, brand X eyeliner pencil for $1.94. Yep, I'll take 2, black and dark brown. It works just fine to fill in sparse eyebrows.

If that isn't a brutal lesson in how companies market to women (primarily) and the state of women's purchasing arena, I don't know what is.


Follow me on Twitter @AustinTrini and Instagram @AustinTrini .



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